4 Creative Ways to Repurpose Content and Reach New Audiences

Creating content isn't a one-and-done job. You can repurpose your existing content to get more eyes on it and give it a longer lifespan. Whether you're creating graphics, videos, blog posts or social media content, there are plenty of ways to repurpose the same content in different forms to attract more viewers. Here are some ideas for how to effectively repurpose your existing content:

1. Break up your content into smaller pieces and post it over several days rather than all at once. This will help keep followers engaged and increase visibility over time.

2. Use snippets of existing content in fresh ways with new images and captions. For example, if you have an old blog post, break it down and use quotes from it on social media throughout the week, with a link back to the original post when necessary.

3. Repackage your content into an eBook or webinar to reach new audiences or create a remix with similarly themed images or GIFs that capture attention quickly on social media platforms like Twitter, Instagram or Pinterest.

4. Get creative by turning videos into podcasts for people who prefer audio over visual media – this way you’re expanding your reach even further! 

Not every person will read long form content but they may like bite sized educational posts via an instagram carousel. You don’t have to reinvent the wheel every time you start creating content– just repurpose what you have in new ways. By using these strategies you can not only extend the life of a single piece of content but also reach new audiences who may not have seen it before.

These are only a few ways you can repurpose content. Not sure where to start with content repurposing? We can help with that! Just submit a contact form to learn more!